Fooyo Commerce®
Sell across every channel.
Manage everything in one place.
Launch and manage connected commerce experiences across online stores, mobile apps, marketplaces, physical locations, and custom channels from one flexible platform. An AI commerce platform for retail, F&B, tourism and social commerce, live in weeks.
Trusted by commerce teams across Asia
Built for connected commerce
One commerce platform
for every channel and business model.
Fooyo Commerce® connects customer-facing channels with the systems that manage products, orders, customers, payments, and fulfilment behind the scenes.
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Omnichannel commerce
Connect online and offline touchpoints while giving customers a more consistent shopping experience.
Headless architecture
Build different storefronts and customer experiences without rebuilding the core commerce platform each time.
Centralized order management
Manage orders from different channels through one connected operational view.
Flexible integrations
Connect Fooyo Commerce with existing ERP, CRM, POS, CMS, payment, logistics, and business systems.
Real-time business visibility
Monitor sales, orders, and activity across channels using consolidated commerce data.
Multi-business support
Manage different brands, stores, outlets, or business units on one adaptable platform.
The challenge
Your customers shop everywhere.
Your operations are still disconnected.
Businesses often add new sales channels one by one — a website, a marketplace, a WeChat Mini Program, a kiosk, a physical counter. Each brings another storefront, order flow, customer record, integration, and operational process for teams to manage.
Channels work in isolation
Online stores, marketplaces, apps, physical locations, and social channels often operate as separate systems.
Operations become fragmented
Teams need to reconcile orders, stock, payments, and fulfilment across multiple tools and workflows.
Expansion becomes slower
Launching a new brand, market, store, or customer experience requires repeated development and integration work.
Start selling online in minutes with our end-to-end eCommerce platform.
Everything you need to launch and run an online store — no separate tools to stitch together.
Simple set-up
Create, customize, and publish your online store in minutes.
Complete solution
Comes with all the core features you need to sell online.
Designed for you
Customize your online shop to fit your business needs.
Easily convert brick-and-mortar shops into powerful online stores.
Bring your offline catalogue online and manage both sides from one place.
Omni-channel
Consolidate and manage your offline and online businesses in one place.
Useful integrations
Powerful integrations help you drive your entire business forward.
Better visibility
Engage and acquire new customers with in-built marketing solutions.
Integrate existing systems to automate table reservations, food ordering, and payments.
Turn every table and counter into a connected, self-serve experience.
Digital ordering
Let dine-in and takeaway customers browse and order from your digital menu.
POS integrations
View and manage all offline and online reservations and orders in one place.
Pick-up & delivery
Use reliable food-delivery integrations and serve more customers.
Reduce cost and increase sales with social eCommerce solutions.
Grow reach and lower fulfilment costs with community-driven selling.
Group buy
Reduce logistics costs by collecting orders in bulk from multiple customers.
Sale campaigns
Run flash sales, offer discounts, and build customer engagement.
Extensive network
Work with individual group leaders to expand your reach and acquire customers.
Digitise ticketing, hotel reservations, and booking management.
Sell stays, tickets, and experiences with bookings that stay in sync.
Online bookings
Let customers make hotel reservations and book tickets offline and online.
Rewards program
Attract and reward customers with exclusive deals, discounts, and vouchers.
Content management
Manage all your business activity in one place.
Step 1
Connect your business systems
Connect the systems that already support your products, customers, inventory, payments, operations, and fulfilment.
Step 2
Configure your commerce foundation
Set up the products, channels, business rules, customer journeys, and operational workflows needed for your use case.
Step 3
Launch customer channels
Create connected commerce experiences across websites, apps, social platforms, kiosks, and physical locations.
Step 4
Manage orders and operations
Bring customer transactions and operational activity into one connected management environment.
Step 5
Measure and expand
Use consolidated data to understand performance and identify opportunities for new channels, markets, or customer experiences.
Headless by design
What is headless commerce,
and do we actually need it?
Headless means the storefront your customers see and the commerce engine behind it are separate, so you can change one without rebuilding the other. You need it when you sell through more than one channel — a website, an app, a WeChat Mini Program, a kiosk, a marketplace — and want one set of products, prices and orders behind all of them.
Freedom for customer experiences
Create different frontends for websites, mobile apps, kiosks, mini programs, and custom devices.
Reusable commerce services
Use shared backend capabilities across multiple brands, channels, and experiences.
Easier system integration
Connect external systems through APIs without tightly coupling every interface to the commerce backend.
Customers
What our clients actually achieved.
“Li Shaohuan and his team have been an excellent partner — excelling at producing high-quality software development and staying responsive during the system maintenance phase.”
Prof. Tan Kian Lee
Senior Professor, NUS School of Computing
“His technical abilities are nothing short of excellent, and it showed throughout the delivery of this mobile app project.”
Taufiq Ridwen
Assistant Manager, IT & Digital Services, MUIS
FAQs
Fooyo Commerce® is an AI commerce platform for launching and managing connected commerce across online stores, mobile apps, marketplaces, WeChat Mini Programs, and physical locations, with products, orders, customers, payments, and fulfilment managed in one place.
Omnichannel commerce connects online and offline touchpoints — web, app, marketplace, and in-store — so customers get a consistent experience and operations share one view of products, orders, and customers.
Headless commerce separates the customer-facing storefront from the core commerce operations, so teams can build different frontends while reusing the same products, orders, customers, and business logic.
No. Fooyo Commerce integrates with your existing POS, ERP, CRM, content, payment, and fulfilment systems rather than forcing a rip-and-replace.
Websites, mobile apps, WeChat Mini Programs, kiosks, social platforms, marketplaces, and physical locations — launched and managed from one platform.
Yes. Manage different brands, stores, outlets, or business units on one adaptable platform.
Retail, F&B, wholesale, tourism, bookings, and other commerce use cases through configurable solutions.
Yes. The headless architecture lets you create channel-specific storefronts and interfaces while keeping the underlying commerce operations connected.
Most launches go from kickoff to production in as little as six weeks, by configuring and connecting an existing platform instead of rebuilding the backend for each new channel.
Yes. Social platforms and group-buy flows can run as connected channels on the same commerce foundation, including WeChat Mini Programs — the Mini Program runs on the same Fooyo Commerce® engine as your website and app, so products, prices, inventory and orders stay in one place rather than in a separate China silo.
Get Started
Bring every commerce channel into one
connected operation.
Launch customer experiences, connect existing systems, and manage your commerce business through one flexible platform.
